Tuesday, February 1, 2011

The Social Importance of the Internet

Based on the article, “'The Social Side Of The Internet': Web Users More Likely To Volunteer, Study Shows ,” internet users are more likely to be involved in volunteer activities than their non internet-user counterparts. This is not surprising, considering how socially involved most people are via the internet. It has become the hub of many a party invitation, advertisement, current event, and direct social interaction.

Statistics show that “80% of internet users participate in groups, compared with 56% of non-internet users. Moreover, social media users are even more likely to be active: 82% of social network users and 85% of Twitter users are group participants.”


Generation Y (people born between 1977 and 1990): I strongly encourage you to spread your “internet knowledge” to those who might be intimidated by or not familiar with this new wave of technology innovation. Hint: take a look at our ever-growing baby boomer generation and beyond. Show them how to navigate the web, while stressing the importance of this incredible resource.


Volunteer programs, in particular, have significantly grown and flourished due to their use of internet marketing. For example, the internet has become one of Met Council’s key tools in volunteer recruitment, as it has helped to pique the interests of those who otherwise would not have necessarily been informed about our volunteer opportunities.

Check out Met Council news, videos and more at
www.metcouncil.org and get involved on our Facebook page!

No comments: